We are looking for an experienced Digital Marketing Executive with a minimum of 3 years of experience in the field, encompassing expertise in SEO (Search Engine Optimization), SMM (Social Media Marketing), Email Marketing, Content Management, and PPC (Pay-Per-Click) advertising.
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- SEO (Search Engine Optimization):
- Conduct comprehensive keyword research and analysis to identify relevant and high-performing keywords.
- Develop and execute on-page and off-page SEO strategies to improve website rankings and drive organic traffic.
- Monitor and analyze website performance using tools like Google Analytics and Search Console.
- SEM
- Manage and maintain social media accounts across various platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).
- Create and implement social media strategies to increase brand visibility, engagement, and follower growth.
- Develop and curate content for social media posts, as well as monitor performance and engagement metrics.
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- Plan, create, and execute targeted email marketing campaigns, including newsletters, product promotions, and lead nurturing.
- Segment email lists and personalize content to enhance open rates, click-through rates, and conversion rates.
- Analyze email campaign performance and make data-driven adjustments to optimize results.
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- Develop and curate high-quality and engaging content for websites, blogs, and social media.
- Ensure the website's content remains current, relevant, and SEO-friendly.
- Collaborate with content creators, graphic designers, and team members to maintain a cohesive brand message.
- PPC (Pay-Per-Click) Advertising:
- Create and manage PPC advertising campaigns on platforms such as Google Ads, Bing Ads, or social media advertising platforms.
- Conduct keyword research and optimize ad copy for maximum ROI.
- Monitor and analyze the performance of PPC campaigns, adjusting bids and strategies as needed.
- Analytics and Reporting:
- Regularly track and report on key performance indicators (KPIs) for all digital marketing efforts.
- Provide actionable insights and recommendations based on data analysis to enhance digital marketing strategies.
- Stay up-to-date with industry trends, emerging digital marketing technologies, and best practices.
- SEO (Search Engine Optimization):
- Bachelor's degree in Marketing, Business, or a related field is preferred.
- Minimum of 3 years of hands-on experience in digital marketing, with a strong focus on SEO, SMM, email marketing, content management, and PPC.
- Proficiency in digital marketing tools and platforms, including SEO and PPC tools, social media management tools, and email marketing software.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Creativity and the ability to craft engaging content.
- Strong attention to detail and effective project management skills.
- Familiarity with HTML/CSS, graphic design skills, and experience with marketing automation tools are pluses.
- 8 flexible working hours
- 5 days working
- 40 leaves/year
- Leave encashment
- Quarterly Bonus
- Health Benefits Plan
- Yearly Outing
For any further information, you can reach out to us at
Important Note: During the application process, ensure your contact information (email and phone number) is up to date and upload your current resume when submitting your application for consideration.
